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Email rules and content marketing grows in the year of lead generation
The people at Chief Marketer released the results of their 2013 Prospecting Survey. And it looks as if this year is mostly about using everything that exists for lead generation and customer...
View ArticleWhat consumerization and BYOD can teach the digital business
Digital business looks at the disruptive impact of technology across several business functions. But most of all it looks at people. Just think about how BYOD (Bring Your Own Device) and...
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Disconnected content: is your business brain fragmented?
The benefits and challenges of BYOD and the value of content are both well-known. Something that is less-known is the rise of disconnected content repositories and spaces, created by your employees....
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